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With Flexitol being a fairly unknown product, and only a Facebook page to connect with customers, I was tasked with creating a new look & feel for the brand to launch on Instagram and engage with a younger audience. My aim was to keep the designs fresh and simple, using as much original photography as possible, and with accompanying copy highlighting the many benefits of using products from the Flexitol range.

A6 Postcard designs for influencers to promote products on social

Instagram Brand Launch - Photography and Design Direction

Using Format